Jennifer Ravalli leads marketing at PandoLogic, where she is responsible for building brand awareness and generating revenue through integrated marketing programs. Jennifer has over 15 years of experience in the HR Technology space. Prior to Pandologic, Jennifer led Planning and Product Marketing at iCIMS where she built the function from scratch, introducing scalable systems around launch planning, integrated campaign planning, and sales enablement. Jennifer also spent eight years at ADP where she held multiple executive roles across marketing and operations. While at ADP, Jennifer grew their health insurance brokerage business from $4M to $20 in three years, led the most successful product launch in the company’s history, and was the architect of their evolution of work narrative. Passionate about Diversity and Inclusion, she is a member of Chief, a network for women executives focused on connecting and supporting women leaders. Jennifer is a graduate of New York University, where she studied mass media communications and entertainment marketing.