Programmatic Advertising for Personalized Ads? Everyone Wins
With every digital evolution, as far back as the first ad networks of the late 90s, new technology has been…
With every digital evolution, as far back as the first ad networks of the late 90s, new technology has been…
Why would anyone invest in something that's on its way out? All forms of legacy media, especially newspapers, have taken…
News consumers have a renewed skepticism and are watching newspapers and all news media outlets with extreme scrutiny. That makes…
Raise your hand if you're tired of hearing about the slow, agonizing death of newspapers. Sure, print is on the…
After hearing the same old thing again and again, people start to believe it. But are newspapers dying? No; far…
The newspaper industry showed incredible disruption in 2016, but it also revealed a wealth of positive momentum. Sometimes, it takes…
Instead of trying to reinvent the wheel, perhaps small local and independent publishers should be designing a brand new type…
If you've already tried your hand at a mobile news site, you know one fundamental truth: mobile isn't just smaller,…
Global Internet access to free information makes it difficult for newspaper paywall strategies to stick. They were a great idea,…
Do you want to own a small newspaper? If so, you're apparently one of the few. Ross Connelly, owner of…